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Europe Healthcare Augmented Reality and Virtual Reality Market 2022-2032 by Technology (AR, VR), Offering (Hardware, Software, Services), Device Type (AR Devices, VR Devices), Application, End User, and Country: Trend Forecast and Growth Opportunity

Published: 31 Oct 2023 | Report Code: 10247287 | Pages: 148

Europe Healthcare Augmented Reality and Virtual Reality Market was valued at $0.99 billion in 2022 and will grow by 33.4% annually over 2022-2032, driven by the rising adoption of advanced technologies in the healthcare sector, the growing advancement in immersive technologies, the numerous benefits associated with the use of AR & VR, and the rising concern for the prevalence of chronic diseases. Highlighted with 43 tables and 71 figures, this 148-page report “Europe Healthcare Augmented Reality and Virtual Reality Market 2022-2032 by Technology (AR, VR), Offering (Hardware, Software, Services), Device Type (AR Devices, VR Devices), Application, End User, and Country: Trend Forecast and Growth Opportunity” is based on comprehensive research of the entire Europe Healthcare Augmented Reality and Virtual Reality Market and all its sub-segments through extensively detailed classifications.

 

Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. The report is based on studies on 2020-2022 and provides a forecast from 2023 to 2032 with 2022 as the base year. (Please note: The report will be updated before delivery so that the latest historical year is the base year, and the forecast covers at least 5 years over the base year.)

 

In-depth qualitative analyses include the identification and investigation of the following aspects:
•  Market Structure 
•  Growth Drivers 
•  Restraints and Challenges
•  Emerging Product Trends & Market Opportunities
•  Porter’s Five Forces

 

The trend and outlook of Europe market is forecast in an optimistic, balanced, and conservative view by taking into account of COVID-19 and Russia-Ukraine conflict. The balanced (most likely) projection is used to quantify Europe healthcare augmented reality and virtual reality market in every aspect of the classification from perspectives of Technology, Offering, Device Type, Application, End User, and Country.

 

Based on Technology, the Europe market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section. 
•  Augmented Reality (AR)
    o  Marker-based Augmented Reality (Passive Marker and Active Marker)
    o  Markerless Augmented Reality (Model-based Tracking and Image-based Processing)
    o  Other Technologies
•  Virtual Reality (VR)
    o  Nonimmersive Technology
    o  Semi-Immersive Technology
    o  Fully Immersive Technology

 

Based on Offering, the Europe market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section. 
•  Hardware
    o  Sensors
    o  Semiconductor Component
    o  Displays and Projectors
    o  Position Trackers
    o  Cameras
    o  Other Hardware
•  Software
    o  Software Developer Kits
    o  Imaging Solutions
    o  Enterprise Solutions 
    o  Content Platforms
    o  Other Software
•  Services
    o  Cloud Services
    o  System Integration
    o  Consulting
    o  Other Services

 

By Device Type, the Europe market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section. 
•  AR Devices
    o  Head-Mounted Display (HMD)
    o  Head-Up Display (HUD)
    o  Smart Glasses
    o  Handheld Devices and Others
•  VR Devices
    o  Head-Mounted Display (HMD)
    o  Gesture-Tracking Device
    o  Projector & Display Wall

 

By Application, the Europe market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section. 
•  Surgery
•  Rehabilitation and Behavioral Neurology
•  Pain Management
•  Medical Training and Education
•  Diagnosis
•  Fitness Management
•  Pharmacy Management
•  Virtual Reality Expose Therapy (VRET)
•  Other Applications

 

By End User, the Europe market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section. 
•  Academic Institutes
•  Hospitals and Clinics
•  Research and Diagnostics Laboratories
•  Pharma Companies and Research Centers
•  Government and Defense Institutions
•  Other End Users

 

Geographically, the following national/local markets are fully investigated:
•  Germany
•  UK
•  France
•  Spain
•  Italy
•  Netherlands 
•  Rest of Europe (further segmented into Russia, Switzerland, Poland, Sweden, Belgium, Austria, Ireland, Norway, Denmark, and Finland)

 

For each key country, detailed analysis and data for annual revenue ($ mn) are available for 2022-2032. The breakdown of national markets by Technology, Offering, and Application over the forecast years are also included. The report also covers the current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players.

 

Selected Key Players: 
Alphabet Inc.
Artificial Life, Inc.
CAE Healthcare
EON Reality
Facebook
Foursquare Labs, Inc.
GE Healthcare
Hologic, Inc.
HTC
Immersion Corp
Intuitive Surgical Inc.
Medtronic
Microsoft
Orca Health
Philips Healthcare
Samsung
Siemens Healthcare
Simulab Corp
Sony
TheraSim, Inc.
VirtaMed
Vuzix Corp

 

(Please note: The report will be updated before delivery so that the latest historical year is the base year, and the forecast covers at least 5 years over the base year.)

Table of Contents:

1 Introduction    9
1.1 Industry Definition and Research Scope    9
1.1.1 Industry Definition    9
1.1.2 Research Scope    10
1.2 Research Methodology    13
1.2.1 Overview of Market Research Methodology    13
1.2.2 Market Assumption    14
1.2.3 Secondary Data    14
1.2.4 Primary Data    14
1.2.5 Data Filtration and Model Design    15
1.2.6 Market Size/Share Estimation    16
1.2.7 Research Limitations    17
1.3 Executive Summary    18
2 Market Overview and Dynamics    21
2.1 Market Size and Forecast    21
2.1.1 Impact of COVID-19 on World Economy    22
2.1.2 Impact of COVID-19 on the Market    25
2.1.3 Impact of Russia-Ukraine Conflict: War Slows Economic Recovery    27
2.2 Major Growth Drivers    31
2.3 Market Restraints and Challenges    35
2.4 Emerging Opportunities and Market Trends    38
2.5 Porter’s Fiver Forces Analysis    42
3 Segmentation of Europe Market by Technology    46
3.1 Market Overview by Technology    46
3.2 Augmented Reality (AR)    48
3.2.1 Marker-based AR    49
3.2.2 Markerless AR    50
3.2.3 Other Technologies    51
3.3 Virtual Reality (VR)    52
3.3.1 Nonimmersive Technology    53
3.3.2 Semi-Immersive Technology    54
3.3.3 Fully Immersive Technology    55
4 Segmentation of Europe Market by Offering    56
4.1 Market Overview by Offering    56
4.2 Hardware    58
4.2.1 Sensors    60
4.2.2 Semiconductor Component    61
4.2.3 Displays and Projectors    62
4.2.4 Position Trackers    63
4.2.5 Cameras    64
4.2.6 Other Hardware    65
4.3 Software    66
4.4 Services    68
5 Segmentation of Europe Market by Device Type    70
5.1 Market Overview by Device Type    70
5.2 AR Devices    72
5.2.1 Head-Mounted Display (HMD)    74
5.2.2 Head-Up Display (HUD)    75
5.2.3 Smart Glasses    76
5.2.4 Handheld Devices and Others    77
5.3 VR Devices    78
5.3.1 Head-Mounted Display (HMD)    80
5.3.2 Gesture-Tracking Device    81
5.3.3 Projector & Display Wall    82
6 Segmentation of Europe Market by Application    83
6.1 Market Overview by Application    83
6.2 Surgery    85
6.3 Rehabilitation and Behavioral Neurology    86
6.4 Pain Management    87
6.5 Medical Training and Education    88
6.6 Diagnosis    89
6.7 Fitness Management    90
6.8 Pharmacy Management    91
6.9 Virtual Reality Expose Therapy (VRET)    92
6.10 Other Applications    93
7 Segmentation of Europe Market by End User    94
7.1 Market Overview by End User    94
7.2 Academic Institutes    96
7.3 Hospitals and Clinics    97
7.4 Research and Diagnostics Laboratories    98
7.5 Pharma Companies and Research Centers    99
7.6 Government and Defense Institutions    100
7.7 Other End Users    101
8 European Market 2022-2032 by Country    102
8.1 Overview of European Market    102
8.2 Germany    105
8.3 U.K.    107
8.4 France    110
8.5 Spain    112
8.6 Italy    114
8.7 Netherlands    116
8.8 Rest of European Market    118
9 Competitive Landscape    120
9.1 Overview of Key Vendors    120
9.2 New Product Launch, Partnership, Investment, and M&A    123
9.3 Company Profiles    124
Alphabet Inc.    124
Artificial Life, Inc.    127
CAE Healthcare    128
EON Reality    129
Facebook    130
Foursquare Labs, Inc.    131
GE Healthcare    132
Hologic, Inc.    133
HTC    134
Immersion Corp    135
Intuitive Surgical Inc.    136
Medtronic    137
Microsoft    138
Orca Health    139
Philips Healthcare    140
Samsung    141
Siemens Healthcare    142
Simulab Corp    143
Sony    144
TheraSim, Inc.    145
VirtaMed    146
Vuzix Corp    147
RELATED REPORTS    148

 

List of Tables:

Table 1. Snapshot of Europe Healthcare Augmented Reality and Virtual Reality Market in Balanced Perspective, 2022-2032    19
Table 2. World Economic Outlook, 2021-2031    23
Table 3. World Economic Outlook, 2021-2023    24
Table 4. Scenarios for Economic Impact of Ukraine Crisis    28
Table 5. World Health Spending by Region, $ bn, 2013-2020    34
Table 6. Main Product Trends and Market Opportunities in Europe Healthcare Augmented Reality and Virtual Reality Market    38
Table 7. Europe Healthcare Augmented Reality and Virtual Reality Market by Technology, 2022-2032, $ mn    46
Table 8. Europe Healthcare Augmented Reality Market by Technology, 2022-2032, $ mn    48
Table 9. Europe Healthcare Augmented Reality Market: Marker-based AR by Type, 2022-2032, $ mn    49
Table 10. Europe Healthcare Augmented Reality Market: Markerless AR by Type, 2022-2032, $ mn    50
Table 11. Europe Healthcare Virtual Reality Market by Technology, 2022-2032, $ mn    52
Table 12. Europe Healthcare Augmented Reality and Virtual Reality Market by Offering, 2022-2032, $ mn    56
Table 13. Europe Healthcare Augmented Reality and Virtual Reality Market: Hardware by Type, 2022-2032, $ mn    59
Table 14. Europe Healthcare Augmented Reality and Virtual Reality Market: Software by Type, 2022-2032, $ mn    67
Table 15. Europe Healthcare Augmented Reality and Virtual Reality Market: Service by Type, 2022-2032, $ mn    69
Table 16. Europe Healthcare Augmented Reality and Virtual Reality Market by Device Type, 2022-2032, $ mn    70
Table 17. Europe Healthcare Augmented Reality Market by Device, 2022-2032, $ mn    73
Table 18. Europe Healthcare Virtual Reality Market by Device, 2022-2032, $ mn    79
Table 19. Europe Healthcare Augmented Reality and Virtual Reality Market by Application, 2022-2032, $ mn    83
Table 20. Europe Healthcare Augmented Reality and Virtual Reality Market by End User, 2022-2032, $ mn    94
Table 21. Europe Healthcare Augmented Reality and Virtual Reality Market by Country, 2022-2032, $ mn    104
Table 22. Germany Healthcare Augmented Reality and Virtual Reality Market by Technology, 2022-2032, $ mn    106
Table 23. Germany Healthcare Augmented Reality and Virtual Reality Market by Offering, 2022-2032, $ mn    106
Table 24. Germany Healthcare Augmented Reality and Virtual Reality Market by Application, 2022-2032, $ mn    106
Table 25. U.K. Healthcare Augmented Reality and Virtual Reality Market by Technology, 2022-2032, $ mn    109
Table 26. U.K. Healthcare Augmented Reality and Virtual Reality Market by Offering, 2022-2032, $ mn    109
Table 27. U.K. Healthcare Augmented Reality and Virtual Reality Market by Application, 2022-2032, $ mn    109
Table 28. France Healthcare Augmented Reality and Virtual Reality Market by Technology, 2022-2032, $ mn    111
Table 29. France Healthcare Augmented Reality and Virtual Reality Market by Offering, 2022-2032, $ mn    111
Table 30. France Healthcare Augmented Reality and Virtual Reality Market by Application, 2022-2032, $ mn    111
Table 31. Spain Healthcare Augmented Reality and Virtual Reality Market by Technology, 2022-2032, $ mn    113
Table 32. Spain Healthcare Augmented Reality and Virtual Reality Market by Offering, 2022-2032, $ mn    113
Table 33. Spain Healthcare Augmented Reality and Virtual Reality Market by Application, 2022-2032, $ mn    113
Table 34. Italy Healthcare Augmented Reality and Virtual Reality Market by Technology, 2022-2032, $ mn    115
Table 35. Italy Healthcare Augmented Reality and Virtual Reality Market by Offering, 2022-2032, $ mn    115
Table 36. Italy Healthcare Augmented Reality and Virtual Reality Market by Application, 2022-2032, $ mn    115
Table 37. Netherlands Healthcare Augmented Reality and Virtual Reality Market by Technology, 2022-2032, $ mn    117
Table 38. Netherlands Healthcare Augmented Reality and Virtual Reality Market by Offering, 2022-2032, $ mn    117
Table 39. Netherlands Healthcare Augmented Reality and Virtual Reality Market by Application, 2022-2032, $ mn    117
Table 40. Healthcare Augmented Reality and Virtual Reality Market in Rest of Europe by Country, 2022-2032, $ mn    119
Table 41. Alphabet Inc.: Company Snapshot    124
Table 42. Alphabet Inc.: Business Segmentation    125
Table 43. Alphabet Inc.: Product Portfolio    125

 

List of Figures:

Figure 1. Research Method Flow Chart    13
Figure 2. Bottom-up Approach and Top-down Approach for Market Estimation    16
Figure 3. Europe Market Forecast in Optimistic, Conservative and Balanced Perspectives, 2022-2032    18
Figure 4. Europe Healthcare Augmented Reality and Virtual Reality Market, 2022-2032, $ mn    21
Figure 5. Impact of COVID-19 on Business    25
Figure 6. Primary Drivers and Impact Factors of Europe Healthcare Augmented Reality and Virtual Reality Market    31
Figure 7. Forecast of Middle-class Population by Region, 2015-2030, million    34
Figure 8. Primary Restraints and Impact Factors of Europe Healthcare Augmented Reality and Virtual Reality Market    35
Figure 9. Investment Opportunity Analysis    39
Figure 10. Porter’s Fiver Forces Analysis of Europe Healthcare Augmented Reality and Virtual Reality Market    42
Figure 11. Breakdown of Europe Healthcare Augmented Reality and Virtual Reality Market by Technology, 2022-2032, % of Revenue    47
Figure 12. Europe Addressable Market Cap in 2023-2032 by Technology, Value ($ mn) and Share (%)    47
Figure 13. Europe Healthcare Augmented Reality and Virtual Reality Market by Technology: Augmented Reality (AR), 2022-2032, $ mn    48
Figure 14. Europe Healthcare Augmented Reality Market by Technology: Marker-based AR, 2022-2032, $ mn    49
Figure 15. Europe Healthcare Augmented Reality Market by Technology: Markerless AR, 2022-2032, $ mn    50
Figure 16. Europe Healthcare Augmented Reality Market by Technology: Other Technologies, 2022-2032, $ mn    51
Figure 17. Europe Healthcare Augmented Reality and Virtual Reality Market by Technology: Virtual Reality (VR), 2022-2032, $ mn    52
Figure 18. Europe Healthcare Virtual Reality Market by Technology: Nonimmersive Technology, 2022-2032, $ mn    53
Figure 19. Europe Healthcare Virtual Reality Market by Technology: Semi-Immersive Technology, 2022-2032, $ mn    54
Figure 20. Europe Healthcare Virtual Reality Market by Technology: Fully Immersive Technology, 2022-2032, $ mn    55
Figure 21. Breakdown of Europe Healthcare Augmented Reality and Virtual Reality Market by Offering, 2022-2032, % of Sales Revenue    57
Figure 22. Europe Addressable Market Cap in 2023-2032 by Offering, Value ($ mn) and Share (%)    57
Figure 23. Europe Healthcare Augmented Reality and Virtual Reality Market by Offering: Hardware, 2022-2032, $ mn    58
Figure 24. Europe Healthcare Augmented Reality and Virtual Reality Market by Hardware: Sensors, 2022-2032, $ mn    60
Figure 25. Europe Healthcare Augmented Reality and Virtual Reality Market by Hardware: Semiconductor Component, 2022-2032, $ mn    61
Figure 26. Europe Healthcare Augmented Reality and Virtual Reality Market by Hardware: Displays and Projectors, 2022-2032, $ mn    62
Figure 27. Europe Healthcare Augmented Reality and Virtual Reality Market by Hardware: Position Trackers, 2022-2032, $ mn    63
Figure 28. Europe Healthcare Augmented Reality and Virtual Reality Market by Hardware: Cameras, 2022-2032, $ mn    64
Figure 29. Europe Healthcare Augmented Reality and Virtual Reality Market by Hardware: Other Hardware, 2022-2032, $ mn    65
Figure 30. Europe Healthcare Augmented Reality and Virtual Reality Market by Offering: Software, 2022-2032, $ mn    66
Figure 31. Europe Healthcare Augmented Reality and Virtual Reality Market by Offering: Services, 2022-2032, $ mn    68
Figure 32. Breakdown of Europe Healthcare Augmented Reality and Virtual Reality Market by Device Type, 2022-2032, % of Sales Revenue    71
Figure 33. Europe Addressable Market Cap in 2023-2032 by Device Type, Value ($ mn) and Share (%)    71
Figure 34. Europe Healthcare Augmented Reality and Virtual Reality Market by Device Type: AR Devices, 2022-2032, $ mn    72
Figure 35. Europe Healthcare Augmented Reality Market by Device: Head-Mounted Display (HMD), 2022-2032, $ mn    74
Figure 36. Europe Healthcare Augmented Reality Market by Device: Head-Up Display (HUD), 2022-2032, $ mn    75
Figure 37. Europe Healthcare Augmented Reality Market by Device: Smart Glasses, 2022-2032, $ mn    76
Figure 38. Europe Healthcare Augmented Reality Market by Device: Handheld Devices and Others, 2022-2032, $ mn    77
Figure 39. Europe Healthcare Augmented Reality and Virtual Reality Market by Device Type: VR Devices, 2022-2032, $ mn    78
Figure 40. Europe Healthcare Virtual Reality Market by Device: Head-Mounted Display (HMD), 2022-2032, $ mn    80
Figure 41. Europe Healthcare Virtual Reality Market by Device: Gesture-Tracking Device, 2022-2032, $ mn    81
Figure 42. Europe Healthcare Virtual Reality Market by Device: Projector & Display Wall, 2022-2032, $ mn    82
Figure 43. Breakdown of Europe Healthcare Augmented Reality and Virtual Reality Market by Application, 2022-2032, % of Revenue    84
Figure 44. Europe Addressable Market Cap in 2023-2032 by Application, Value ($ mn) and Share (%)    84
Figure 45. Europe Healthcare Augmented Reality and Virtual Reality Market by Application: Surgery, 2022-2032, $ mn    85
Figure 46. Europe Healthcare Augmented Reality and Virtual Reality Market by Application: Rehabilitation and Behavioral Neurology, 2022-2032, $ mn    86
Figure 47. Europe Healthcare Augmented Reality and Virtual Reality Market by Application: Pain Management, 2022-2032, $ mn    87
Figure 48. Europe Healthcare Augmented Reality and Virtual Reality Market by Application: Medical Training and Education, 2022-2032, $ mn    88
Figure 49. Europe Healthcare Augmented Reality and Virtual Reality Market by Application: Diagnosis, 2022-2032, $ mn    89
Figure 50. Europe Healthcare Augmented Reality and Virtual Reality Market by Application: Fitness Management, 2022-2032, $ mn    90
Figure 51. Europe Healthcare Augmented Reality and Virtual Reality Market by Application: Pharmacy Management, 2022-2032, $ mn    91
Figure 52. Europe Healthcare Augmented Reality and Virtual Reality Market by Application: Virtual Reality Expose Therapy (VRET), 2022-2032, $ mn    92
Figure 53. Europe Healthcare Augmented Reality and Virtual Reality Market by Application: Other Applications, 2022-2032, $ mn    93
Figure 54. Breakdown of Europe Healthcare Augmented Reality and Virtual Reality Market by End User, 2022-2032, % of Revenue    95
Figure 55. Europe Addressable Market Cap in 2023-2032 by End User, Value ($ mn) and Share (%)    95
Figure 56. Europe Healthcare Augmented Reality and Virtual Reality Market by End User: Academic Institutes, 2022-2032, $ mn    96
Figure 57. Europe Healthcare Augmented Reality and Virtual Reality Market by End User: Hospitals and Clinics, 2022-2032, $ mn    97
Figure 58. Europe Healthcare Augmented Reality and Virtual Reality Market by End User: Research and Diagnostics Laboratories, 2022-2032, $ mn    98
Figure 59. Europe Healthcare Augmented Reality and Virtual Reality Market by End User: Pharma Companies and Research Centers, 2022-2032, $ mn    99
Figure 60. Europe Healthcare Augmented Reality and Virtual Reality Market by End User: Government and Defense Institutions, 2022-2032, $ mn    100
Figure 61. Europe Healthcare Augmented Reality and Virtual Reality Market by End User: Other End Users, 2022-2032, $ mn    101
Figure 62. Breakdown of European Healthcare Augmented Reality and Virtual Reality Market by Country, 2022 and 2032, % of Revenue    103
Figure 63. Contribution to Europe 2023-2032 Cumulative Market by Country, Value ($ mn) and Share (%)    104
Figure 64. Healthcare Augmented Reality and Virtual Reality Market in Germany, 2022-2032, $ mn    105
Figure 65. Healthcare Augmented Reality and Virtual Reality Market in U.K., 2022-2032, $ mn    107
Figure 66. Healthcare Augmented Reality and Virtual Reality Market in France, 2022-2032, $ mn    110
Figure 67. Healthcare Augmented Reality and Virtual Reality Market in Spain, 2022-2032, $ mn    112
Figure 68. Healthcare Augmented Reality and Virtual Reality Market in Italy, 2022-2032, $ mn    114
Figure 69. Healthcare Augmented Reality and Virtual Reality Market in Netherlands, 2022-2032, $ mn    116
Figure 70. Healthcare Augmented Reality and Virtual Reality Market in Rest of Europe, 2022-2032, $ mn    118
Figure 71. Growth Stage of Europe Healthcare Augmented Reality and Virtual Reality Industry over the Forecast Period    120
Selected Key Players:

Alphabet Inc.
Artificial Life, Inc.
CAE Healthcare
EON Reality
Facebook
Foursquare Labs, Inc.
GE Healthcare
Hologic, Inc.
HTC
Immersion Corp
Intuitive Surgical Inc.
Medtronic
Microsoft
Orca Health
Philips Healthcare
Samsung
Siemens Healthcare
Simulab Corp
Sony
TheraSim, Inc.
VirtaMed
Vuzix Corp

(Please note: The report will be updated before delivery so that the latest historical year is the base year, and the forecast covers at least 5 years over the base year.)