Setting

Asia Pacific Healthcare Augmented Reality and Virtual Reality Market 2022-2032 by Technology (AR, VR), Offering (Hardware, Software, Services), Device Type (AR Devices, VR Devices), Application, End User, and Country: Trend Forecast and Growth Opportunity

Published: 31 Oct 2023 | Report Code: 10247288 | Pages: 147

Asia Pacific Healthcare Augmented Reality and Virtual Reality Market will grow by 36.2% annually with a total addressable market cap of $70.15 billion over 2023-2032, driven by the rising adoption of advanced technologies in the healthcare sector, the growing advancement in immersive technologies, the numerous benefits associated with the use of AR & VR, and the rising concern for the prevalence of chronic diseases. Highlighted with 40 tables and 70 figures, this 147-page report “Asia Pacific Healthcare Augmented Reality and Virtual Reality Market 2022-2032 by Technology (AR, VR), Offering (Hardware, Software, Services), Device Type (AR Devices, VR Devices), Application, End User, and Country: Trend Forecast and Growth Opportunity” is based on comprehensive research of the entire Asia Pacific Healthcare Augmented Reality and Virtual Reality Market and all its sub-segments through extensively detailed classifications.

 

Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. The report is based on studies on 2020-2022 and provides forecast from 2023 till 2032 with 2022 as the base year. (Please note: The report will be updated before delivery so that the latest historical year is the base year, and the forecast covers at least 5 years over the base year.)

 

In-depth qualitative analyses include identification and investigation of the following aspects:
•  Market Structure 
•  Growth Drivers 
•  Restraints and Challenges
•  Emerging Product Trends & Market Opportunities
•  Porter’s Five Forces

 

The trend and outlook of Asia Pacific market is forecast in an optimistic, balanced, and conservative view by taking into account of COVID-19 and Russia-Ukraine conflict. The balanced (most likely) projection is used to quantify Asia Pacific Healthcare Augmented Reality and Virtual Reality Market in every aspect of the classification from perspectives of Technology, Offering, Device Type, Application, End User, and Country.

 

Based on Technology, the Asia Pacific market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section. 
•  Augmented Reality (AR)
    o  Marker-based Augmented Reality (Passive Marker and Active Marker)
    o  Markerless Augmented Reality (Model-based Tracking and Image-based Processing)
    o  Other Technologies
•  Virtual Reality (VR)
    o  Nonimmersive Technology
    o  Semi-Immersive Technology
    o  Fully Immersive Technology

 

Based on Offering, the Asia Pacific market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section. 
•  Hardware
    o  Sensors
    o  Semiconductor Component
    o  Displays and Projectors
    o  Position Trackers
    o  Cameras
    o  Other Hardware
•  Software
    o  Software Developer Kits
    o  Imaging Solutions
    o  Enterprise Solutions 
    o  Content Platforms
    o  Other Software
•  Services
    o  Cloud Services
    o  System Integration
    o  Consulting
    o  Other Services

 

By Device Type, the Asia Pacific market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section. 
•  AR Devices
    o  Head-Mounted Display (HMD)
    o  Head-Up Display (HUD)
    o  Smart Glasses
    o  Handheld Devices and Others
•  VR Devices
    o  Head-Mounted Display (HMD)
    o  Gesture-Tracking Device
    o  Projector & Display Wall

 

By Application, the Asia Pacific market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section. 
•  Surgery
•  Rehabilitation and Behavioral Neurology
•  Pain Management
•  Medical Training and Education
•  Diagnosis
•  Fitness Management
•  Pharmacy Management
•  Virtual Reality Expose Therapy (VRET)
•  Other Applications

 

By End User, the Asia Pacific market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section. 
•  Academic Institutes
•  Hospitals and Clinics
•  Research and Diagnostics Laboratories
•  Pharma Companies and Research Centers
•  Government and Defense Institutions
•  Other End Users

 

Geographically, the following national/local markets are fully investigated:
•  Japan
•  China
•  South Korea
•  Australia
•  India
•  Rest of APAC (further segmented into Malaysia, Singapore, Indonesia, Thailand, New Zealand, Vietnam, Taiwan, and Philippines)

 

For each key country, detailed analysis and data for annual revenue ($ mn) are available for 2022-2032. The breakdown of national markets by Technology, Offering, and Application over the forecast years are also included. The report also covers the current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players.

 

Selected Key Players: 
Alphabet Inc.
Artificial Life, Inc.
CAE Healthcare
EON Reality
Facebook
Foursquare Labs, Inc.
GE Healthcare
Hologic, Inc.
HTC
Immersion Corp
Intuitive Surgical Inc.
Medtronic
Microsoft
Orca Health
Philips Healthcare
Samsung
Siemens Healthcare
Simulab Corp
Sony
TheraSim, Inc.
VirtaMed
Vuzix Corp

 

(Please note: The report will be updated before delivery so that the latest historical year is the base year, and the forecast covers at least 5 years over the base year.)

Table of Contents:

1 Introduction    9
1.1 Industry Definition and Research Scope    9
1.1.1 Industry Definition    9
1.1.2 Research Scope    10
1.2 Research Methodology    13
1.2.1 Overview of Market Research Methodology    13
1.2.2 Market Assumption    14
1.2.3 Secondary Data    14
1.2.4 Primary Data    14
1.2.5 Data Filtration and Model Design    15
1.2.6 Market Size/Share Estimation    16
1.2.7 Research Limitations    17
1.3 Executive Summary    18
2 Market Overview and Dynamics    21
2.1 Market Size and Forecast    21
2.1.1 Impact of COVID-19 on World Economy    22
2.1.2 Impact of COVID-19 on the Market    25
2.1.3 Impact of Russia-Ukraine Conflict: War Slows Economic Recovery    27
2.2 Major Growth Drivers    31
2.3 Market Restraints and Challenges    35
2.4 Emerging Opportunities and Market Trends    38
2.5 Porter’s Fiver Forces Analysis    42
3 Segmentation of Asia Pacific Market by Technology    46
3.1 Market Overview by Technology    46
3.2 Augmented Reality (AR)    48
3.2.1 Marker-based AR    49
3.2.2 Markerless AR    50
3.2.3 Other Technologies    51
3.3 Virtual Reality (VR)    52
3.3.1 Nonimmersive Technology    53
3.3.2 Semi-Immersive Technology    54
3.3.3 Fully Immersive Technology    55
4 Segmentation of Asia Pacific Market by Offering    56
4.1 Market Overview by Offering    56
4.2 Hardware    58
4.2.1 Sensors    60
4.2.2 Semiconductor Component    61
4.2.3 Displays and Projectors    62
4.2.4 Position Trackers    63
4.2.5 Cameras    64
4.2.6 Other Hardware    65
4.3 Software    66
4.4 Services    68
5 Segmentation of Asia Pacific Market by Device Type    70
5.1 Market Overview by Device Type    70
5.2 AR Devices    72
5.2.1 Head-Mounted Display (HMD)    74
5.2.2 Head-Up Display (HUD)    75
5.2.3 Smart Glasses    76
5.2.4 Handheld Devices and Others    77
5.3 VR Devices    78
5.3.1 Head-Mounted Display (HMD)    80
5.3.2 Gesture-Tracking Device    81
5.3.3 Projector & Display Wall    82
6 Segmentation of Asia Pacific Market by Application    83
6.1 Market Overview by Application    83
6.2 Surgery    85
6.3 Rehabilitation and Behavioral Neurology    86
6.4 Pain Management    87
6.5 Medical Training and Education    88
6.6 Diagnosis    89
6.7 Fitness Management    90
6.8 Pharmacy Management    91
6.9 Virtual Reality Expose Therapy (VRET)    92
6.10 Other Applications    93
7 Segmentation of Asia Pacific Market by End User    94
7.1 Market Overview by End User    94
7.2 Academic Institutes    96
7.3 Hospitals and Clinics    97
7.4 Research and Diagnostics Laboratories    98
7.5 Pharma Companies and Research Centers    99
7.6 Government and Defense Institutions    100
7.7 Other End Users    101
8 Asia-Pacific Market 2022-2032 by Country    102
8.1 Overview of Asia-Pacific Market    102
8.2 Japan    105
8.3 China    108
8.4 Australia    110
8.5 India    113
8.6 South Korea    115
8.7 Rest of APAC Region    117
9 Competitive Landscape    119
9.1 Overview of Key Vendors    119
9.2 New Product Launch, Partnership, Investment, and M&A    122
9.3 Company Profiles    123
Alphabet Inc.    123
Artificial Life, Inc.    126
CAE Healthcare    127
EON Reality    128
Facebook    129
Foursquare Labs, Inc.    130
GE Healthcare    131
Hologic, Inc.    132
HTC    133
Immersion Corp    134
Intuitive Surgical Inc.    135
Medtronic    136
Microsoft    137
Orca Health    138
Philips Healthcare    139
Samsung    140
Siemens Healthcare    141
Simulab Corp    142
Sony    143
TheraSim, Inc.    144
VirtaMed    145
Vuzix Corp    146
RELATED REPORTS    147

 

List of Tables:

Table 1. Snapshot of Asia Pacific Healthcare Augmented Reality and Virtual Reality Market in Balanced Perspective, 2022-2032    19
Table 2. World Economic Outlook, 2021-2031    23
Table 3. World Economic Outlook, 2021-2023    24
Table 4. Scenarios for Economic Impact of Ukraine Crisis    28
Table 5. World Health Spending by Region, $ bn, 2013-2020    34
Table 6. Main Product Trends and Market Opportunities in Asia Pacific Healthcare Augmented Reality and Virtual Reality Market    38
Table 7. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Technology, 2022-2032, $ mn    46
Table 8. Asia Pacific Healthcare Augmented Reality Market by Technology, 2022-2032, $ mn    48
Table 9. Asia Pacific Healthcare Augmented Reality Market: Marker-based AR by Type, 2022-2032, $ mn    49
Table 10. Asia Pacific Healthcare Augmented Reality Market: Markerless AR by Type, 2022-2032, $ mn    50
Table 11. Asia Pacific Healthcare Virtual Reality Market by Technology, 2022-2032, $ mn    52
Table 12. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Offering, 2022-2032, $ mn    56
Table 13. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market: Hardware by Type, 2022-2032, $ mn    59
Table 14. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market: Software by Type, 2022-2032, $ mn    67
Table 15. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market: Service by Type, 2022-2032, $ mn    69
Table 16. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Device Type, 2022-2032, $ mn    70
Table 17. Asia Pacific Healthcare Augmented Reality Market by Device, 2022-2032, $ mn    73
Table 18. Asia Pacific Healthcare Virtual Reality Market by Device, 2022-2032, $ mn    79
Table 19. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Application, 2022-2032, $ mn    83
Table 20. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by End User, 2022-2032, $ mn    94
Table 21. APAC Healthcare Augmented Reality and Virtual Reality Market by Country, 2022-2032, $ mn    103
Table 22. Japan Healthcare Augmented Reality and Virtual Reality Market by Technology, 2022-2032, $ mn    107
Table 23. Japan Healthcare Augmented Reality and Virtual Reality Market by Offering, 2022-2032, $ mn    107
Table 24. Japan Healthcare Augmented Reality and Virtual Reality Market by Application, 2022-2032, $ mn    107
Table 25. China Healthcare Augmented Reality and Virtual Reality Market by Technology, 2022-2032, $ mn    109
Table 26. China Healthcare Augmented Reality and Virtual Reality Market by Offering, 2022-2032, $ mn    109
Table 27. China Healthcare Augmented Reality and Virtual Reality Market by Application, 2022-2032, $ mn    109
Table 28. Australia Healthcare Augmented Reality and Virtual Reality Market by Technology, 2022-2032, $ mn    111
Table 29. Australia Healthcare Augmented Reality and Virtual Reality Market by Offering, 2022-2032, $ mn    111
Table 30. Australia Healthcare Augmented Reality and Virtual Reality Market by Application, 2022-2032, $ mn    111
Table 31. India Healthcare Augmented Reality and Virtual Reality Market by Technology, 2022-2032, $ mn    114
Table 32. India Healthcare Augmented Reality and Virtual Reality Market by Offering, 2022-2032, $ mn    114
Table 33. India Healthcare Augmented Reality and Virtual Reality Market by Application, 2022-2032, $ mn    114
Table 34. South Korea Healthcare Augmented Reality and Virtual Reality Market by Technology, 2022-2032, $ mn    116
Table 35. South Korea Healthcare Augmented Reality and Virtual Reality Market by Offering, 2022-2032, $ mn    116
Table 36. South Korea Healthcare Augmented Reality and Virtual Reality Market by Application, 2022-2032, $ mn    116
Table 37. Healthcare Augmented Reality and Virtual Reality Market in Rest of APAC by Country/Region, 2022-2032, $ mn    118
Table 38. Alphabet Inc.: Company Snapshot    123
Table 39. Alphabet Inc.: Business Segmentation    124
Table 40. Alphabet Inc.: Product Portfolio    124

 

List of Figures:

Figure 1. Research Method Flow Chart    13
Figure 2. Bottom-up Approach and Top-down Approach for Market Estimation    16
Figure 3. Asia Pacific Market Forecast in Optimistic, Conservative and Balanced Perspectives, 2022-2032    18
Figure 4. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market, 2022-2032, $ mn    21
Figure 5. Impact of COVID-19 on Business    25
Figure 6. Primary Drivers and Impact Factors of Asia Pacific Healthcare Augmented Reality and Virtual Reality Market    31
Figure 7. Forecast of Middle-class Population by Region, 2015-2030, million    34
Figure 8. Primary Restraints and Impact Factors of Asia Pacific Healthcare Augmented Reality and Virtual Reality Market    35
Figure 9. Investment Opportunity Analysis    39
Figure 10. Porter’s Fiver Forces Analysis of Asia Pacific Healthcare Augmented Reality and Virtual Reality Market    42
Figure 11. Breakdown of Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Technology, 2022-2032, % of Revenue    47
Figure 12. Asia Pacific Addressable Market Cap in 2023-2032 by Technology, Value ($ mn) and Share (%)    47
Figure 13. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Technology: Augmented Reality (AR), 2022-2032, $ mn    48
Figure 14. Asia Pacific Healthcare Augmented Reality Market by Technology: Marker-based AR, 2022-2032, $ mn    49
Figure 15. Asia Pacific Healthcare Augmented Reality Market by Technology: Markerless AR, 2022-2032, $ mn    50
Figure 16. Asia Pacific Healthcare Augmented Reality Market by Technology: Other Technologies, 2022-2032, $ mn    51
Figure 17. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Technology: Virtual Reality (VR), 2022-2032, $ mn    52
Figure 18. Asia Pacific Healthcare Virtual Reality Market by Technology: Nonimmersive Technology, 2022-2032, $ mn    53
Figure 19. Asia Pacific Healthcare Virtual Reality Market by Technology: Semi-Immersive Technology, 2022-2032, $ mn    54
Figure 20. Asia Pacific Healthcare Virtual Reality Market by Technology: Fully Immersive Technology, 2022-2032, $ mn    55
Figure 21. Breakdown of Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Offering, 2022-2032, % of Sales Revenue    57
Figure 22. Asia Pacific Addressable Market Cap in 2023-2032 by Offering, Value ($ mn) and Share (%)    57
Figure 23. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Offering: Hardware, 2022-2032, $ mn    58
Figure 24. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Hardware: Sensors, 2022-2032, $ mn    60
Figure 25. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Hardware: Semiconductor Component, 2022-2032, $ mn    61
Figure 26. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Hardware: Displays and Projectors, 2022-2032, $ mn    62
Figure 27. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Hardware: Position Trackers, 2022-2032, $ mn    63
Figure 28. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Hardware: Cameras, 2022-2032, $ mn    64
Figure 29. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Hardware: Other Hardware, 2022-2032, $ mn    65
Figure 30. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Offering: Software, 2022-2032, $ mn    66
Figure 31. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Offering: Services, 2022-2032, $ mn    68
Figure 32. Breakdown of Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Device Type, 2022-2032, % of Sales Revenue    71
Figure 33. Asia Pacific Addressable Market Cap in 2023-2032 by Device Type, Value ($ mn) and Share (%)    71
Figure 34. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Device Type: AR Devices, 2022-2032, $ mn    72
Figure 35. Asia Pacific Healthcare Augmented Reality Market by Device: Head-Mounted Display (HMD), 2022-2032, $ mn    74
Figure 36. Asia Pacific Healthcare Augmented Reality Market by Device: Head-Up Display (HUD), 2022-2032, $ mn    75
Figure 37. Asia Pacific Healthcare Augmented Reality Market by Device: Smart Glasses, 2022-2032, $ mn    76
Figure 38. Asia Pacific Healthcare Augmented Reality Market by Device: Handheld Devices and Others, 2022-2032, $ mn    77
Figure 39. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Device Type: VR Devices, 2022-2032, $ mn    78
Figure 40. Asia Pacific Healthcare Virtual Reality Market by Device: Head-Mounted Display (HMD), 2022-2032, $ mn    80
Figure 41. Asia Pacific Healthcare Virtual Reality Market by Device: Gesture-Tracking Device, 2022-2032, $ mn    81
Figure 42. Asia Pacific Healthcare Virtual Reality Market by Device: Projector & Display Wall, 2022-2032, $ mn    82
Figure 43. Breakdown of Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Application, 2022-2032, % of Revenue    84
Figure 44. Asia Pacific Addressable Market Cap in 2023-2032 by Application, Value ($ mn) and Share (%)    84
Figure 45. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Application: Surgery, 2022-2032, $ mn    85
Figure 46. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Application: Rehabilitation and Behavioral Neurology, 2022-2032, $ mn    86
Figure 47. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Application: Pain Management, 2022-2032, $ mn    87
Figure 48. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Application: Medical Training and Education, 2022-2032, $ mn    88
Figure 49. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Application: Diagnosis, 2022-2032, $ mn    89
Figure 50. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Application: Fitness Management, 2022-2032, $ mn    90
Figure 51. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Application: Pharmacy Management, 2022-2032, $ mn    91
Figure 52. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Application: Virtual Reality Expose Therapy (VRET), 2022-2032, $ mn    92
Figure 53. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by Application: Other Applications, 2022-2032, $ mn    93
Figure 54. Breakdown of Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by End User, 2022-2032, % of Revenue    95
Figure 55. Asia Pacific Addressable Market Cap in 2023-2032 by End User, Value ($ mn) and Share (%)    95
Figure 56. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by End User: Academic Institutes, 2022-2032, $ mn    96
Figure 57. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by End User: Hospitals and Clinics, 2022-2032, $ mn    97
Figure 58. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by End User: Research and Diagnostics Laboratories, 2022-2032, $ mn    98
Figure 59. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by End User: Pharma Companies and Research Centers, 2022-2032, $ mn    99
Figure 60. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by End User: Government and Defense Institutions, 2022-2032, $ mn    100
Figure 61. Asia Pacific Healthcare Augmented Reality and Virtual Reality Market by End User: Other End Users, 2022-2032, $ mn    101
Figure 62. Breakdown of APAC Healthcare Augmented Reality and Virtual Reality Market by Country, 2022 and 2032, % of Revenue    103
Figure 63. Contribution to APAC 2023-2032 Cumulative Market by Country, Value ($ mn) and Share (%)    104
Figure 64. Healthcare Augmented Reality and Virtual Reality Market in Japan, 2022-2032, $ mn    106
Figure 65. Healthcare Augmented Reality and Virtual Reality Market in China, 2022-2032, $ mn    108
Figure 66. Healthcare Augmented Reality and Virtual Reality Market in Australia, 2022-2032, $ mn    110
Figure 67. Healthcare Augmented Reality and Virtual Reality Market in India, 2022-2032, $ mn    113
Figure 68. Healthcare Augmented Reality and Virtual Reality Market in South Korea, 2022-2032, $ mn    115
Figure 69. Healthcare Augmented Reality and Virtual Reality Market in Rest of APAC, 2022-2032, $ mn    117
Figure 70. Growth Stage of Asia Pacific Healthcare Augmented Reality and Virtual Reality Industry over the Forecast Period    119
Selected Key Players:

Alphabet Inc.
Artificial Life, Inc.
CAE Healthcare
EON Reality
Facebook
Foursquare Labs, Inc.
GE Healthcare
Hologic, Inc.
HTC
Immersion Corp
Intuitive Surgical Inc.
Medtronic
Microsoft
Orca Health
Philips Healthcare
Samsung
Siemens Healthcare
Simulab Corp
Sony
TheraSim, Inc.
VirtaMed
Vuzix Corp

(Please note: The report will be updated before delivery so that the latest historical year is the base year, and the forecast covers at least 5 years over the base year.)